© Bill Porter
As ConservationBytes.com is about to tick over 1 million hits since its inception in mid-2008, I thought I’d share why I think more scientists should blog about their work and interests.
As many of you know, I regularly give talks and short courses on the value of social and other media for scientists; in fact, my next planned ‘workshop’ (Make Your Science Matter) on this and related subjects will be held at the Ecological Society of Australia‘s Annual Conference in Alice Springs later this year.
I’ve written before about the importance of having a vibrant, attractive and up-to-date online profile (along with plenty of other tips), but I don’t think I’ve ever put down my thoughts on blogging in particular. So here goes.
- The main reasons scientists should consider blogging is the hard, cold fact that not nearly enough people read scientific papers. Most scientists are lucky if a few of their papers ever top 100 citations, and I’d wager that most are read by only a handful of specialists (there are exceptions, of course, but these are rare). If you’re a scientist, I don’t have to tell you the disappointment of realising that the blood, sweat and tears shed over each and every paper is largely for nought considering just how few people will ever read our hard-won results. It’s simply too depressing to contemplate, especially considering that the sum of human knowledge is so vast and expanding that this trend will only ever get worse. For those reasons alone, blogging about your own work widens the readership by orders of magnitude. More people read my blog every day than will probably ever read the majority of my papers. Read the rest of this entry »
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