Why a (young) scientist should blog

12 11 2018

I started to blog in the middle of my PhD, exactly on 17 February 2011 — as a scientist I remember my first blog like a soccer-loving kid might remember his/her first soccer ball. Postgraduates from ACAD have recently asked me to give a talk about my blogging experience, and I couldn’t resist turning my talk into a blog.

Salvador Herrando-Pérez



The cover of the February (polar bears) and December (water flea) 2017 issues of the Spanish magazine Quercus featured two of my popular-science articles. Founded in 1981, and with a current print run of some 15,000 copies monthly, Quercus has pioneered the dissemination of ecological and environmental science with a conservation edge in Spain and survived the digitalisation age, which has recently deserved the prestigious 2018 BBVA prize for Biodiversity Conservation. My liaison with the magazine already spans seven years with 49 articles published in three theme series (conservation biology: 2011-2012; animal behaviour: 2013; and climate change: active since January 2017 in collaboration with my colleague David Vieites).

I write in blogs, but I am not a blogger in the sense of owning and managing a blog. More exactly, I write about science using a language that should be understandable by an audience of scientists and, primarily, non-scientists. The best English expression I have found to qualify such activity is ‘popular science’ (I use it interchangeably with ‘blog’ hereafter). And blogs are just one platform (internet) to publish popular science.

In fact, I publish popular science on a regular basis here in ConservationBytes, and in Quercus: a printed Spanish-language magazine about ecology and biodiversity. My articles in those outlets typically synthesise the findings, and expand the background and implications, of high-profile research papers from the primary literature. Sometimes, I also write blogs to maximise the audience of my own publications (e.g., here and here), or to discuss a topic of general interest (e.g., numerical literacy). I have listed all my blogs on ConservationBytes at the end of the text.

Frankly, I had never stopped to think why I started and why I keep writing popular science. So after a bit of brainstorming, I have come up with five personal motivations which will probably resonate with those of other scientists entering the Blogosphere (1) — see here Corey’s take on the virtues of blogging.


When you are in the early stage of your research career, letting your peers know that you exist is essential, unless one already publishes hot papers that everybody reads and cites, and/or you have already amassed quite a reputation in the scientific community (not my case). Let’s be clear: my blogs are bound to be read by more people than my research papers, because blogs magnify the chances of being detected by search engines (2), and because the size of the scientific community is dwarfed by the size of the internet community. Doubtless, self-promotion drew me into popular science in the first place, when I was just a PhD student — ahead of me lay some five to ten years over which I would have to compete hard for funding and publication space with a respectable crowd of other researchers, let alone to create new partnerships with colleagues in and out of my area of expertise. So, blogging initially meant like saying ‘hey! I am here, I am doing science’.


Read the rest of this entry »

Getting your conservation science to the right people

22 01 2016

argument-cartoon-yellingA perennial lament of nearly every conservation scientist — at least at some point (often later in one’s career) — is that the years of blood, sweat and tears spent to obtain those precious results count for nought in terms of improving real biodiversity conservation.

Conservation scientists often claim, especially in the first and last paragraphs of their papers and research proposals, that by collecting such-and-such data and doing such-and-such analyses they will transform how we manage landscapes and species to the overall betterment of biodiversity. Unfortunately, most of these claims are hollow (or just plain bullshit) because the results are either: (i) never read by people who actually make conservation decisions, (ii) not understood by them even if they read the work, or (iii) never implemented because they are too vague or too unrealistic to translate into a tangible, positive shift in policy.

A depressing state of being, I know.

This isn’t any sort of novel revelation, for we’ve been discussing the divide between policy makers and scientists for donkey’s years. Regardless, the whinges can be summarised succinctly: Read the rest of this entry »

Scientists should blog

27 05 2014
© Bill Porter

© Bill Porter

As ConservationBytes.com is about to tick over 1 million hits since its inception in mid-2008, I thought I’d share why I think more scientists should blog about their work and interests.

As many of you know, I regularly give talks and short courses on the value of social and other media for scientists; in fact, my next planned ‘workshop’ (Make Your Science Matter) on this and related subjects will be held at the Ecological Society of Australia‘s Annual Conference in Alice Springs later this year.

I’ve written before about the importance of having a vibrant, attractive and up-to-date online profile (along with plenty of other tips), but I don’t think I’ve ever put down my thoughts on blogging in particular. So here goes.

  1. The main reasons scientists should consider blogging is the hard, cold fact that not nearly enough people read scientific papers. Most scientists are lucky if a few of their papers ever top 100 citations, and I’d wager that most are read by only a handful of specialists (there are exceptions, of course, but these are rare). If you’re a scientist, I don’t have to tell you the disappointment of realising that the blood, sweat and tears shed over each and every paper is largely for nought considering just how few people will ever read our hard-won results. It’s simply too depressing to contemplate, especially considering that the sum of human knowledge is so vast and expanding that this trend will only ever get worse. For those reasons alone, blogging about your own work widens the readership by orders of magnitude. More people read my blog every day than will probably ever read the majority of my papers. Read the rest of this entry »

Supercharge Your Science

10 09 2010

In a little under two weeks I’ll be co-running a workshop of the same name at James Cook University at both the Cairns and Townsville campuses.

With me will be super-scientist, media-guru and anti-deforestation advocate, Distinguished Professor Bill Laurance (who you might remember came to Adelaide earlier this year and gave some great talk), ex-Microsoft man and social media guru (and self-entitled ‘geezer’), Mike Seyfang, and the Media Coordinator for the Australian Research Council Centre of Excellence for Coral Reef Studies, Jennifer Lappin.

Should be heaps of fun (and hopefully highly educational). Basically we’ll be preaching to aspiring and well-established researchers in many areas about how they can maximise the impact of their scientific research, in terms of media, education, outreach and policy.

I’ll be talking about science blogging (and blogging science!), other social media uses in science, and some of my personal experiences with ConservationBytes.com. I haven’t yet finalised my presentation, but I think it’ll be insightful.

Here’s the official blurb for the 1-day workshop: Read the rest of this entry »

Big Blog Theory Finalist: please vote

13 07 2010

Just a quick post to mention that ConservationBytes.com has been chosen as a finalist in the 2010 National Science Week‘s Big Blog Theory Australia’s Best Science Blogger competition. Voting starts now, and I need votes to win!

If you enjoy my posts, please vote for me by navigating to this website.

Thanks for your support!

CJA Bradshaw

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